AS POINTED OUT BY THE CONSULTANT,
“THE CLEAR AFFIRMATION OF PORTUGAL AS A NEW MASS TOURIST DESTINATION DOES NOT EXCLUDE THE EXISTING POTENTIAL IN LOCATIONS WITH NEW PROJECTS FOR HIGH AND MEDIUM-HIGH INCOME GROUPS. THE EXAMPLE OF LISBON IS INDICATED WHERE IN 2015 THE AVERAGE PRICE PER ROOM INCREASED BY 11.1% IN RELATION TO 2014, AND FIVE START HOTELS WERE THE MAIN DRIVERS OF THIS INCREASE, WITH ANNUAL GROWTH OF 15.2% SINCE 2014”.
Clear growth
Counting only Business Hotel transactions, the total volume of investment in tourism in Portugal last year reached 250 million euros, according to Worx.
There were 16 domestic transactions in the purchase and sale of hotels, with the noteworthy acquisition of the Tivoli chain, of the former Espírito Santo Group, sold to the Thai hotel group MinorInternational, an agreement that was signed in February of this year.